About Us
FROM HUMBLE BEGINNINGS TO GLOBAL SUCCESS
By 2018, Artdeshine was experiencing continuous growth, with more than 15 distributors worldwide and numerous proposals to develop OEM solutions for other brands. The growing interest in the company’s products gave founders Alfred and Jia Hong the opportunity to create a truly innovative protective solution—one that would not only differentiate Artdeshine from its competitors, but also introduce new technologies to the automotive detailing industry.
In 2019, the company became Artdeshine Private Limited, continuing its mission to develop and manufacture premium coatings with distinctive formulations and performance characteristics. This was followed by a period of rapid expansion of both its distribution network and manufacturing capabilities, alongside research into the use of graphene and reduced graphene oxide (rGO) in automotive surface protection solutions.
In collaboration with the New Materials Technology Centre (NMTC) in Singapore, Artdeshine developed and refined its flagship Nano Graphene Coating, marking an important milestone in the technological evolution of the brand and in the development of graphene-based coatings for the detailing industry.
THE PARTNERSHIP WITH DETAILMANIA INTERNATIONAL – AN IMPORTANT STEP IN EUROPEAN EXPANSION
Another important milestone in the brand’s international development was its collaboration with DetailMania International SRL, focused on developing and representing Artdeshine across several European markets.
This partnership became one of the cornerstones of Artdeshine’s expansion in Europe, helping introduce the brand to new markets, develop a network of detailing partners and professionals, and strengthen the presence of Artdeshine products throughout Europe.
By combining Artdeshine’s experience and capacity for innovation with DetailMania International’s knowledge of the European market, the brand’s technologies became accessible to a growing number of professional detailers and specialized detailing centres across multiple countries.
The partnership has represented more than distribution alone. It has also contributed to building a professional community, developing local markets, and promoting high standards in coating application and professional detailing services.
PIONEERS OF A NEW GENERATION OF COATINGS
From its earliest formulations to an extensive international presence, Artdeshine has experienced rapid growth. The brand has expanded its presence across six continents, building an international network of distributors and partners.
Throughout this evolution, the same principles have remained at the heart of the brand: innovation, quality, research, and performance.
Together with strategic partners such as DetailMania International SRL, Artdeshine continues to strengthen its European presence and bring its technologies to new markets and to professionals seeking the next generation of automotive surface protection solutions.
Artdeshine & DetailMania International – building the future of detailing in Europe together.